Graphic designers use word stacks and at least two lines in desktop publishing to replace manual typesetting

The Importance of Typesetting: A Guide for Nonfiction Authors

You’ve worked very hard for months if not years to complete your nonfiction manuscript, and now that you’re done with your final editing pass, you feel a tremendous sense of accomplishment. You’re proud of your work, which will establish your bona fides as an expert in your field, and you’re ready to publish your book…

Modern fonts to use include a modern typeface

Modern Fonts for Nonfiction Writers: A Comprehensive Guide

If you’re writing a nonfiction book, chances are you’ll be using it as a calling card to attract new leads and grow your business, be it a professional practice, a small services business, or a consultancy, among many others. Your book, then, will become part of your brand and as such you’ll want to choose…

What Are the Ideal Book Sizes for Your Nonfiction Category?

Nonfiction books come in different sizes depending on the category. The size of your book will determine your overall page-count, and the lower the page count the less costly the book will be. For example, an 80,000-word manuscript can fit in a 400-page 5” x 8” book as well as a 230-page 6” x 9”…

How to Find Book Cover Artists for Your Nonfiction Book

Finding the best nonfiction book cover artists for your book project is essential for your success, because as book discovery has migrated to the world of search engines you’ll need to be competitive with established titles produced by traditional publishers. When your book shows up side by side on a search with a bestselling title…

9 Book Cover Ideas that Will Turbocharge Your Nonfiction Sales

In this article I’ll show you 9 book-cover ideas to take your nonfiction cover design to the next level. In this competitive age of digital shopping habits, your book is more likely than ever to appear side-by-side with traditionally published books than ever before. By implementing the nine ideas below, you’ll be able to level…

5 Book Cover Design Principles for Nonfiction Authors

The bar for nonfiction book-cover design is much higher than that for most other genres. Unlike works of fiction, where the primary goal is to entertain a general audience, nonfiction books are much more serious in nature. Whether your goal is to help your audience at a personal level or in their business, your book…

5 Great Book Title Ideas to Rock Your Nonfiction Sales

If you search Google for “book title ideas” you’ll find that most results point to book-title generators. The problem with these tools is that although they can do a decent job coming up with titles for novels, they do a poor job for nonfiction books. The reason is that nonfiction books aren’t meant to entertain…

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